Design Ambient

PIRELLI TYRES SHOPPING EXPERIENCE

The inspiring principles of the project consist in transforming the prospective clients’ approach towards their tire-dealers and directly involving them in the choice/purchase process. We tried to add new tools which can provide new experiences. Feeling through feelings. Perceiving through the 5 senses. Visual Merchandising. Communication. Products. Environment. Finding a new way of communication, more effective than the simple gadgets which invade the tyres sector, but leaving, however, its technical characteristics and charm unchanged.

Ripple

Znong Shu Ge

The bookstore represents Ningxia's cultural blend with its elegant design and iconic mid-air crossing bookshelves, reflecting diverse knowledge and interactions. In a high-ceilinged space, these shelves foster a dynamic ambiance, engaging visitors in a nexus of ideas. It transcends being just a book space, evolving into a lively intersection for literature, people, and cultures, thus nurturing a 'vibrant community' that encourages knowledge and cultural exchange.

Melandb club

Meland Club combines five major themes of Insects, Oceans, Land, Sky, and Jungle, to create a Wondrous Museum of Nature, full of futuristic mechanical aesthetics. Architectural logic, art installations, mechanical technological aesthetics, philosophy, and popular science education are unprecedentedly integrated into an exquisite, complex creative scheme, constructing a comprehensive indoor parent-child theme park encompassing family amusement, art appreciation, aesthetic education, popular science, and creative enlightenment, a fantasy universe transcending yet tangible to reality.

Royal One

This private club is crafted for wine enthusiasts and hosts of social gatherings, aiming to balance personal indulgence with social interaction. Circular design elements symbolize harmony, embodying the Unity of Heaven and Human principle and connecting design with emotions. A water droplet art piece adds an artistic touch, symbolizing life's vitality and merging natural elements with modern design. This initiative redefines the role of private clubs and explores spatial aesthetics and humanistic philosophy.

Changi Terminal 2

The design team completely redesigned an existing terminal building, Terminal 2 of Singapore's internationally renowned Changi Airport, comprising 120000 square meters across three levels. This newly renovated terminal focuses on traveler experiences and connections to the earth's elements and has provided Singapore with a new 21st century gateway to the Garden City. The project was designed as a journey across an indoor landscape encompassing minerals, water features, and lush vegetation in various forms and densities.

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